We've got selling your home down to a science
Helping South Sound residents sell their homes for the most money and least hassle.
Book a CallSelling your home can be an emotional experience. Handled correctly, it can also be an extremely profitable one. As your trusted advisers, we're here to minimize the stress and maximize your return on investment.
As lifelong South Sound residents, our team knows these communities inside and out — from the character of individual neighborhoods to the forces shaping growth across the region. With deep roots in local government, community service, and years of hands-on real estate experience, we bring a unique perspective that goes well beyond market data. Our Certified Residential Appraiser background offers you a distinct advantage when it comes to understanding the local market and finding your home's sweet spot list price.
We're proud to help South Sound residents sail through the process of selling their homes, so they can begin life's next chapter.
You need certainty and peace of mind when making one of the biggest financial decisions of your life. As your advisers, we will offer you tenacity, professionalism, devotion, and a keen ability to hear your priorities and find you the best possible deal. You deserve nothing less.
Measured by the People We Serve
Anders and his team know their stuff and are helpful at every turn. Although I wanted to work with this team because of Anders’ track record and experience in public service, what I came to truly value is their knack for leveling communication. They are super responsive, with exactly the right level of detail.
Brian Kerr
January 23, 2026
This is a team of uniquely effective realtors. They gave us input on what to do to best show the character of our house and attract the most potential buyers. Along the way, Anders and team kept us up to date on development and got back to us quickly when we had questions. It all paid off.
Beverly Smaby
January 12, 2026
After I bought my first house with Ashley, there was almost immediately a fire. Even though the transaction had completed, Ashley went to great lengths to help me out; reading through my home insurance policy, helping me with issues related to the previous owner who had still...
Matthew Coryea
January 23, 2026
Anders and his team know their stuff and are helpful at every turn. Although I wanted to work with this team because of Anders’ track record and experience in public service, what I came to truly value is their knack for leveling communication. They are super responsive, with exactly the right level of detail.
Brian Kerr
January 23, 2026
This is a team of uniquely effective realtors. They gave us input on what to do to best show the character of our house and attract the most potential buyers. Along the way, Anders and team kept us up to date on development and got back to us quickly when we had questions. It all paid off.
Beverly Smaby
January 12, 2026
Distilling the selling process
Putting your home on the market can be stressful, but with the right strategy, data, and negotiation approach, even the most complex situations can be met with ease. We'll help you get a clear, complete picture of the current market and buyer behaviors. Knowing all the facts ahead of time will help us all feel centered as we begin to list your home.
Here's how we'll ensure a smooth process:
-
Step 1: Goal Setting + Property Debrief
We'll get clear on your goals, schedule, and what you know about the property. Next, we'll walk through your home so we can start crafting our strategy.
-
Step 2: Setting Your Price
We'll provide a detailed value opinion based on the market data and go over it with you. Together we'll use that data to arrive at your pricing sweet spot.
-
Step 3: Pre-Listing Process
We'll help determine what repairs and other modifications may be needed to maximize selling value and appeal. We'll also coordinate next steps: occupancy, repairs, landscaping, etc.
-
Step 4: Meticulous Preparation
We'll begin to arrange the pre-listing marketing work: deep cleaning, staging, photography, video, title report, direct mail design and distribution, open house logistics, social media ads, final listing paperwork, etc.
-
Step 5: Marketing Strategy
We'll introduce your home to the market with a coordinated marketing blitz, with the aim of maximizing showings the first weekend it's on the market. We'll personally contact every agent who shows the property — and every agent who simply has interested buyers — to encourage a showing. Our goal will be to heighten the chance of a multiple offer situation (a bidding war).
-
Step 6: Review + Accept Offers
We'll compile single-page summaries of all the offers received and help you select the strongest offer and any backup offers. Then we'll coordinate initial procedures with swift earnest money delivery and plan the appraisal interaction.
-
Step 7: Strong Path to Closing
Once we're under contract, we will proceed to closing — on time and without hassle. If we are dealing with a home inspection, we will use the strongest possible negotiation to ensure the best outcome for you. As Certified Residential Appraisers on the FHA roster, we know exactly what pitfalls to avoid when dealing with appraisers, so that your home appraises at value with minimal fuss. To this date: every home we have ever listed has appraised at value.
-
Step 8: Closing
We'll check in every week until closing to ensure a smooth, bump-free process.
-
Step 9: Ongoing Communication
Once you're a client, you'll always be a client. So even after we've closed on your home sale, even years down the road we will always be just one phone call away if you — or anyone you know — ever need anything.
You’ll also get…
UPDATE YOUR HOME, WITH NO UPFRONT COSTS
Sellers who make updates and repairs generally sell their homes for more money in less time. As part of our Windermere Ready program, we can provide qualified sellers with up to $100,000 to make ROI-driven repairs and upgrades, with no upfront cost to you (instead, they’ll come out of your closing costs).
PROFESSIONAL PHOTOGRAPHY AND VIDEOGRAPHY
No fuzzy cell phone photos here. We will present your home in the most flattering way possible with gorgeous, high-resolution photos and tastefully produced listing videos that make buyers race to schedule a showing.
CERTIFIED RESIDENTIAL APPRAISER
As Certified Residential Appraisers as well as Realtors®, we are well-versed in not just pricing individual properties, but analyzing neighborhood and regional markets as a whole. We will forecast market trends to ensure we can plan the best pricing and marketing strategy for your home.
Common questions about selling your home
Whether you're selling for the first time or navigating a PCS move, we're here to make the process as smooth as possible. Here are the questions sellers ask us most.
Anders is both a licensed appraiser and managing broker — a combination that’s rare in the industry. Your home gets priced based on real market data, not guesswork. Combined with deep knowledge of the Tacoma and Pierce County market, we position your home to sell at its highest defensible value.
We run a full comparative market analysis and, because Anders is a licensed appraiser, we go deeper than most agents can. We look at recent sales, active competition, and condition-adjusted values to land on a price that’s competitive and holds strong through inspection and appraisal — which protects you from renegotiations at the finish line.
Our full-service listing includes professional photography, MLS exposure, targeted digital marketing, open house coordination, and hands-on guidance through offers and negotiations. We handle the process end to end so you can focus on your next move.
It depends on the market, your home’s condition, and your timeline — but we’ll give you an honest answer from the start. In a well-priced Tacoma-area home, sellers typically see strong activity in the first two weeks. We’ll share current market data before you list so you know what to expect.
Not necessarily. Before you spend a dollar, we’ll walk through your home and give you a direct assessment of what will actually move the needle versus what buyers will overlook. Anders’ appraisal background means we’re good at separating high-return updates from unnecessary ones.
Absolutely. We’ve helped many JBLM-connected sellers navigate the pressure of a PCS move — where timing is everything and flexibility is limited. We’ll structure your sale around your orders and connect you with the resources to make the transition as smooth as possible.
Ready for minimum stress and maximum profit?
Let's get your home on the market.
